There's a lot of
work to getting an artist website up and running, and once it's done, take some time
to pat yourself on the back and indulge in a flavored coffee with lots of
whipped cream. But after you're
done, it's time to wash the glass and get back to work, and the work involved
in a website is keeping it up to date. If you do this regularly, this shouldn't
take much time each week, but, like laundry, it will take time each week, and the longer you put it off, the more
likely it is that you will run out of socks.
Did you just complete a painting? Then get an image taken of it and load it onto
your website. You can announce it on the front page as well as feature it as
the main image on the site until your next painting takes its place.
Have you been accepted to a show?
There's a time for
mentally wandering down the beach, and a time for doing the necessary work to
keep your website up to date. After the latter - that's the time to daydream. Daydreaming by Steve Henderson. Courtesy Steve
Henderson Fine Art.
Put it in your Events/Exhibition section as
well as the running résumé in your "about the artist" section. You might want to change the
heading on the painting's page itself to reflect where it is: "Sunshine in Tucson"--Accepted to the International
Oil Painting Show.
Just remember, when the show is over and if the painting doesn't
sell, to change the heading.
Did a painting sell? This is the most fun change of all. Make
sure you let people know your fine art oil painting sold, whether you put an electronic red dot beside it
or transfer the image to a sold section or just writing SOLD! next to the
Are you teaching a workshop? We have a section on our website for Steve's
oil painting art workshops, and our website host automatically takes the workshop off and puts
it into archives once the date of the class is over--whew, one more task I
don't have to do. But the one task I do
have to do is fill out the information for the workshop before it happens.
The more you're
doing, the more changes and updates there are to make, but this is when the
research work you put into choosing your website provider in the first place
pays off. If it's easy to make changes, then they won't take long to make.
P.S. What other information do you include on your website that has proven helpful? Things to avoid? Leave a comment and let me know!